Yay Coffee Shop Branding & Merchandise Illustrations

yay coffee

Illustrations for speciality coffee shop, Yay Coffee, based in Scarborough. Previously a bricks and mortar cafe; they now operate a mobile coffee shop selling drinks, snacks and pastries from a converted Bedford Rascal van. I created designs for merchandise such as T-shirts and postcards, as well as various sketches of their drinks and interiors.

Four small illustrations of scenes from a colourful café interior, inside squares like a comic book style. The top left shows a rustic seating area with cushions and a pin board near the counter, on which stands a coffee machine. The top right shows a table with two vintage chairs, above which are colourful orange, yellow and blue paper lanterns. The bottom left square is a close up on the Americano coffee machine pouring a shot, and the bottom right scene is the view of the doors leading out of the café with a black and white chequered floor, and tables on either side. Below all four square panels there is handwriting which says ‘Yay Coffee - est 2015 - Caffeinated Happiness’.

A drawing in a white paged sketchbook, created using watercolour paints and ink pen. It shows a scene of a small blue vintage van that has been converted into a mobile coffee truck. A big wooden panel is open on the back of the van, showing a coffee machine, grinder and other equipment. A man in an orange jacket, jeans, blue knitted hat and wearing a mask, standing beside the van pouring the coffees. There is also a table with a cooler filled with bottles of milk, a small cake cabinet and a menu written on an oval shaped board. A paintbrush rests next to the artwork.

A photograph of a person, zoomed in to just show the T-shirt they are wearing. It is white, with hand drawn style black illustrations of coffee cups, latte art, teapots, slices of cake, plants, a spoon and some coffee beans. Below the design it says ‘Caffeinated Happiness est 2015’. The person is also holding a cappuccino coffee with delicate latte art on top in a mug.